Metrica is based in Milan and have earned an international reputation for the unique approach to contemporary furniture design.
Its services consist of a combination of Design, Product Development and Business Strategy. Inspired by values as global mind-set, Italian design codes, industrial vision, handcrafted design, it attests to the empathic design skills of Italian talent able to merge design sensibility, technical innovation and production techniques, combined with the Anglo-Saxon inclination to apply models of process management.
Well expressed in the brand name is the tension between creative process, management and humanism.
Metrica, under the leadership of Lucio Quinzio Leonelli – Managing Partner and Robin Rizzini - Chief Designer, places furniture design in a new value context resulting in a recognized global vision in creating and managing projects.
The Studio has clients in Australia, Belgium, Denmark, France, Germany, Italy, The Netherlands, Sweden, Switzerland, Turkey, U.K., U.S.A..
“Working with Nucraft has been really opened our eyes to the North American market’s desire for high end design. We knew that they were North America’s leading table manufacturer, but we were pleasantly surprised by their collaborative design process. Creating Myne has been a truly inspiring undertaking, and we look forward to seeing the ways in which the tables fit the needs of a wide variety of spaces.” - Robin Rizzini, Metrica Co-Founder, Partner and Design Chief